SamCart vs ClickFunnels (2023)
- January 09, 2023
Selling online is so much more than a pretty page. Successful online sellers need access to powerful tools to optimize conversion rates and boost average order values—all while running their businesses seamlessly.
SamCart and ClickFunnels are two popular tools that have helped business owners double (or even triple) their sales. In this blog, we are gonna give you an in-depth comparison of their features and pricing. In the end, we will also help you decide which one of them is a better choice for your business.
SamCart
SamCart was founded in 2014 by Brian Moran of the United States. They have powered more than 10,000 businesses with an average conversion lift of 43%.
ClickFunnels
ClickFunnels is another software giant with a base in America. It was founded by Russell Brunson and Todd Dickerson in 2014. They claim an active user base of more than 100,000.
1. SamCart vs ClickFunnels: Page & Funnel Building
Your website and pages are usually the first interaction of potential customers with your business. Therefore, it has to be a great experience for them. Not only do you need to provide all the relevant information about your products and services but also drive them through smart funnels to convert them into leads and sales.
SamCart
SamCart comes with an easy-to-use, drag and drop page builder that allows you to create sales, upsell and downsell pages. It also provides some great templates so you don’t have to build from the scratch.
ClickFunnels
ClickFunnels gives you one of the best page and funnel-building experiences. It consists of intelligent and proven-to-work funnel templates that are created by marketing experts to maximize conversions.
Winner - ClickFunnels
Funnels in SamCart are not as powerful as those in ClickFunnels. Not only does ClickFunnels provide better templates but it also comes with more features and higher customizability. With SamCart you can just add upsells and downsells whereas with ClickFunnels you can create popular marketing funnels like the tripwire funnel, the webinar funnel, and much more. Even the page builder of ClickFunnels is considered better than that of SamCart by most users.
And most importantly, ClickFunnels comes with follow-up funnels which is just a fancy name for email marketing whereas SamCart doesn’t come with an email automation tool.
2. SamCart vs ClickFunnels: Checkout & E-Commerce
If you are selling anything online, you definitely need a dedicated software for checkout and eCommerce. A better checkout experience will help you maximize conversions and features like upsells, downsells, order bumps, etc. will lead to an increase in the average conversion value.
SamCart
SamCart is one of the best cart and checkout management software currently available on the internet. Some of the notable features include coupons, product bundling, cart abandonment recovery, and much more.
ClickFunnels
ClickFunnels is a dedicated software for funnel building and not for cart management. Still, it provides more and better tools than an average eCommerce software. Features like one-time offers, one-click checkout, and others help in maximizing conversions.
Winner - SamCart
SamCart is not only better than ClickFunnels but most other tools when it comes to eCommerce. Many important features of SamCart are missing in ClickFunnels. Moreover, the checkout page templates in SamCart are much more powerful than those available with ClickFunnels.
3. SamCart vs ClickFunnels: Membership Sites
The online learning industry has been booming as a result of the Covid-19 pandemic. And since membership sites are required to deliver courses and training material online, the demand for software tools that provide this feature has risen rapidly.
SamCart
Delivering online courses is the most recent feature that SamCart has added to its toolkit. It comes with all the popular features of a membership site like the ability to drip content, quizzes, customizable worksheets, and much more
ClickFunnels
ClickFunnels does not have a dedicated feature for the creation of membership sites. However, you can deliver courses online with ClickFunnels by creating membership funnels. It makes the process simpler but the features get limited.
Winner - SamCart
SamCart provides useful features that ClickFunnels does not. It helps you with better course and student management as well as provides a better learning experience to those who have purchased your training.
4. SamCart vs ClickFunnels: Affiliate Management
Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate’s own marketing efforts. It is a win-win strategy for both the business as well as the affiliates.
SamCart
SamCart has a pretty cool system for managing affiliates. It has a great interface that allows you to see all the information of your affiliates and their promotions in a single glance. Some advanced features include cookie duration, minimum payout amount, and more.
ClickFunnels
Known as Backpack, ClickFunnels provides a robust affiliate management system. It allows you to create a two-tier affiliate program, run contests for the affiliates, manage all the payments from a single dashboard, and much more.
Winner - ClickFunnels
SamCart does not come with some important and advanced features that are present in ClickFunnels. With Backpack, you can make your affiliate program almost as powerful as one created with dedicated affiliate management solutions like PartnerStack, Impact, etc.
5. SamCart vs ClickFunnels: Pricing
When the feature comparison of two tools is as close as that of SamCart and ClickFunnels, pricing becomes a decisive factor. It might not make a difference for large enterprises but definitely matters for solopreneurs and small businesses.
SamCart
ClickFunnels
Winner - SamCart
SamCart clearly is the winner here. It starts at half the price of ClickFunnels and that too with no limits on the number of products, pages, courses, etc. The higher plans are cheaper as well.
SamCart vs ClickFunnels: Conclusion
There is no one clear winner in this battle. SamCart definitely has an edge over ClickFunnels due to its pricing but apart from that, it has been pretty even-steven. The better option among these two will always depend on the requirements of the business.
Go with SamCart:
- If you are selling physical or digital products online and want to maximize your revenue with the same amount of traffic that you are currently generating.
SamCart is one of the best checkout and cart management system currently available on the internet.
- If you are looking for an online platform to deliver courses to your students.
However in that case, if you do not need the marketing features of SamCart, then tools like Thinkific or Teachable might be a better option.
Go with ClickFunnels
- If you are looking to build high converting landing pages and intelligent sales funnels to convert maximum visitors into leads and sales.
ClickFunnels comes with proven-to-work funnel templates designed by marketing experts. Moreover, it also provides in-built email automation so you are able to build a long-term relationship with your leads and turn them into repeat customers. However, ClickFunnels is expensive software. You can check out Kartra which is even better than ClickFunnels and also comes at a lower price.
- If you are looking for a platform to run and manage your affiliate program.
However, again you can give Kartra a try as it also comes with an affiliate marketing tool. Or if you do not need the marketing features, then PartnerStack or Impact are good alternatives.
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